Brunch is Australia’s largest independent phone sales and digital marketing agency for the wine industry. Based in Melbourne, our expertise lies in direct-to-consumer strategies, growth marketing, and conversion optimisation. Since our acquisition of VinoDirect, now Brunch Direct, our primary objective is to integrate and streamline the two major sales channels: online and phone sales.
Learn more about our services below. We look forward to Brunching with you soon!
If we're working with you, we want to see your wine, beer or spirit in every bottle shop and on every table. We'll take you by the hand and stroll down every online avenue, from SEO to paid search and Facebook ads, to help you grow your customer base and revenue.
Our team of digital experts take the traditional marketing model and add important layers. Creative ad copy, customer-centric paid media campaigns and conversion rate optimisation (to name a few). The insights we gain from these strategies are quickly implemented to achieve robust and sustainable growth for your business.
Data-driven focus complemented by the creativity that converts
Though we use data to create purposeful campaigns that achieve results, we also prioritise creativity and design. Our team will ensure that everything we do looks exceptional, feels 'on brand' and keeps your customer engaged with your business.
The digital world is a fast-paced place. And though the market is always changing, our team's versatility allows us to be flexible and adaptive so we can meet the evolving needs of your business.
Listen: noise isn't a strategy. Attention is great, but retention is better, so we aim for both. We'll help formulate an effective strategy that reflects your voice, your community and your values, cutting through the noise to connect with your audience and keep them engaged.
Our objective is simple; increase your engagement rate, grow your community, amplify your brand and drive traffic to your website. We'll ensure the brand look, feel and tone is consistent and polished across all pieces of content.
To achieve this, we identify your customer pain points to help form your key content pillars, while also keeping up to date with the ever-changing algorithm to make sure your brand is front of mind.
We'll manage strategy, content creation, copywriting, and scheduling. Note, it does not include community management or influencer marketing.
There's more to branding than a pastel colour palette and a catchy tagline. Your brand is what sets you apart from your competition; it's what keeps you focused through the future. Once we've helped you discover your unique brand, we'll make it look, sound and feel authentically you.
We know, we know. Sounds boring, right? But conversion optimisation is a big deal and overlooked way too often. If we're going to grow your audience and drive revenue as much as possible, boosting conversion rates is critical. Luckily our marketing crew aren't just conversion specialists; they're enthusiasts, too. They live for this stuff and have picked up plenty of tips and tricks over the years.
Who eat, sleep and drink wine sales and marketing.
Be it wine, vodka, beer, non-alc: if you can drink it, we're all over it.
Come for the sales and marketing, stay for the after-work drinks.
- Growth Marketing
- Social Media Management
- Website Development
- Bottle shots
- Phone sales
- Brand identity / Visual identity
- Email / SMS Marketing
- Community Management
- Print Material
- Strategy + reporting
- Content creation
- Account management
- Reporting and analysis